Month: August 2024

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Trends in the world of perfumery: which fragrances will always be popular

The world of perfumery is a dynamic and ever-evolving space, constantly shaped by cultural shifts, technological advances, and changing consumer preferences. However, despite the frequent emergence of new trends and innovations, some fragrances and scent families maintain their popularity across decades, never losing their appeal. The purpose of this article is to explore these timeless […]

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Secrets of perfume creation: how perfumers find inspiration

The creation of perfume is a highly intricate process that merges art and science. Perfumers, or “noses,” are not only chemists but also artists, drawing on a wide range of inspirations to craft fragrances that evoke emotions, memories, and moods. While the technical side of perfume-making involves precise formulas and the mastery of ingredients, the […]

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